Natively Case Study

Natively Case Study

From paid-heavy to 100% organic growth

From paid-heavy to 100% organic growth

No-Code App Builder

No-Code App Builder

10

10

10

Creators.

Creators.

Creators.

11M

11M

11M

Views.

Views.

Views.

5x

5x

5x

MRR Growth.

MRR Growth.

5

Month Campaign.

Month Campaign.

Month Campaign.

60%

60%

60%

Traffic from social.

Traffic from social.

Traffic from social.

THE PROBLEM:

Natively had a strong product but limited distribution

Growth was driven by small influencer activations and founder-led efforts, resulting in sporadic visibility with no repeatable system. MRR sat in the low four figures with no scalable acquisition channel, and although organic interest existed, it wasn’t being captured at scale.

The Challenge

Turn sporadic visibility into repeatable demand, drive high-intent sign-ups from builders and founders, and scale without relying on paid acquisition.

Viral UGC engine that turned content into revenue

11M+ total views were generated organically, while MRR grew from low four figures to approaching six figures. Over 60% of all traffic now comes from TikTok and Instagram, making paid acquisition non-essential to growth.

What This Proved

Viral format replication at scale outperforms one-off influencer activations, and UGC featuring real product demos converts builders at rates paid ads cannot match.

Some Videos:

1.7M views

67.4k likes

486 comments

170.4k views

4.3k likes

77 comments

297.1k views

3.4k likes

221 comments